 |
| Image Credit : |
Amul launches India’s first ‘milk ATM’
Automatic teller machines not only dispense money, ATM-like machines also vend other products such as chocolates and soft drinks. But Amul has gone a step further: it will now sell milk through “Any Time Milk” vending machines. The pilot project of this 24x7 ATM began with the installation of a vending machine at the gate of Amul Dairy in Anand town of Gujarat.
“To start with, we plan to set up these ATMs at each of the 1,100 ‘mandalis’ (village-level milk collection centres) in Kheda and Anand districts where we market Amul, Ramsinh Parmar, Chairman, Kheda District Milk Producers’ Union, popularly known as Amul Dairy, told Business Line on Tuesday.
In Anand and Kheda towns, these ATMs will be installed at different public places to enable the consumers to buy milk whenever needed.
